maandag 17 maart 2008

THE BACK OF A NAPKIN - DAN ROAM

As someone who has gone to art school and seen that the act of repetitive practice can turn a mediocre sketcher into someone the world sees as "talented," I have no trouble understanding where Dan Roam is coming from in his book The Back of the Napkin when he speaks to his readers about visual thinking. Frankly, it doesn't matter whether or not people can draw when they present their ideas. All the errant lines and mistakes that they make when drawing under pressure contribute to a sense of immediacy and urgency in the final product.

Roam is a consultant by trade, and I trust that he won't take offense when I say that while his "back of the napkin" sketches lack the technical prowess of a Rembrant or DaVinci, his simple line drawings are clear, concise and evocative of the emotional verve one sees (and casually discounts) in the "funny pages." This, of course, is precisely the point of his book: simple sketches are often more compelling than technically adept Power Point slides.

[+ review]

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